Please join presenter Chase Oeser, Regional Sales Manager with STR, as he provides an overview of the current State of the Hospitality Market. In this session, we will review the hospitality industry’s national performance and forecast for the state of California, Los Angeles and surrounding areas. We will also have an opportunity to measure the recovery by comparing 2021, 2020, and 2019 which was arguably the single best year of overall performance in the industry.
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Chase Oeser, CHIA, CAHTA
Regional Sales Manager
STR
Chase Oeser is the Regional Sales Manager for STR leading the sales team in the Western Region of North America.
Chase, and team, are responsible for growing STR’s network of hotel partners and strengthening their overall data set. Along with increasing the volume of room-related data, Chase also leads efforts to expand benchmark reporting in categories such as Food & Beverage, Guest Segmentation, Operating Statistics and Forward Looking Data (ForwardSTAR) so hoteliers will have the most accurate information to make informed business decisions.
Prior to joining STR, Chase spent the past 12 plus years as an owner/operator in the parking industry allowing opportunities to work with hotels, management companies, real estate firms, and destination companies to increase revenue while maintaining superior customer service.
STR provides clients from multiple market sectors with premium, global data benchmarking, analytics and marketplace insights. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces.
Libby Zarrahy, CMP
Director of Sales & Marketing
Hotel Amarano
Libby Zarrahy, Director of HSMAI’s Program Development in our LA Chapter is a Certified Meeting Professional and has worked in greater LA for the past 20 years for well-known brands such as Sheraton, Marriott, and Hyatt. Libby is currently located at the 4 Star 4 Diamond Hotel Amarano in Hollywood/Burbank as Director of Sales and Marketing.
Recognizing that education and development is core to our advancement, Libby is instrumental in confirming programs that benefit you, our HSMAI member, directly. Please join us for our next program so you too, can continue to advance in a world we are redefining post-COVID.
